Building AI Capability Across Organisations
Client | Transurban, Helia, Regional Australia Institute and others
Partners | La Trobe University
Boards are asking questions, executives are launching pilots, and teams are experimenting with AI tools.
Yet fewer than 30% of Australian organisations report meaningful business value from their AI initiatives. The gap isn't in the technology. It's in organisational capability


Unicorn Studio Co partnered with La Trobe University to close that gap—building the AI literacy and strategic confidence organisations need to move from experimentation to impact.

MIT's State of AI in Business 2025 puts the problem in sharp relief. Despite $30 to $40 billion in enterprise investment, 95% of organisations investing in generative AI are getting zero return.
The research is clear on why: the divide isn't driven by model quality or regulation. It's determined by approach.
Deloitte, PwC and Australian research from ADAPT identify the same pattern. Organisations are experimenting, but ambition isn't translating into outcomes.
Execution gaps, not technology ones, are holding them back.
Unicorn Studio Co, in partnership with La Trobe University, designed and delivered AI capability programmes built to change that.
These weren't technical training courses.
They were designed to build genuine, organisation-wide AI literacy from the boardroom to the front line.
Participants learned how AI actually works: machine learning, natural language processing, computer vision and foundation models, in plain language. They explored the ecosystem shaping AI, and how it's already transforming industries like healthcare, finance and education.
Executives gained the insight to make sharper decisions on AI adoption, governance and investment. Teams built practical capability, using AI tools to improve research, analysis, communication and problem solving in their everyday work.
Responsible AI ran through everything. Participants examined bias, transparency, accountability and data governance, exploring how to adopt AI ethically and well. Practical frameworks helped teams spot opportunities and shape clear strategies.
The result: organisations better equipped to move beyond the pilot phase, able to identify where AI creates real value and make informed decisions about how to apply it.
Not chasing hype. Building capability that lasts.
Sources
MIT, The GenAI Divide: State of AI in Business 2025 PwC, Global Artificial Intelligence Study Deloitte, State of AI in the Enterprise ADAPT, State of the Nation: Data & AI in Australia
