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Our Approach

We work in clear, human, practical ways to help leaders move forward with confidence.

Clarify

We help you understand what matters most: the opportunity, the risks, and the real constraints.

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We build the capability, confidence and governance needed to support people through change.

We design strategies, systems and ways of working that are ambitious, responsible and realistic.

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Design

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Enable

We help turn ideas into everyday practice, so progress lasts beyond the initial engagement.

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Case Studies

Real challenges. Real results.

Screenshot of crisis and emergency accommodation search platform built for McAuley Community Services for Women

Transforming Crisis and Emergency Accommodation Management Across Victoria

Client: McAuley Community Services for Women

Unicorn Studio Co AI capability workshop with Transurban, Helia and Regional Australia Institute teams

Building AI Capability Across Organisations

Clients: Transurban, Helia, Regional Australia Institute and more

AI in Architecture AI 101 Workshop for Clarke Hopkins Clarke by Unicorn Studio Co

Designing Innovation for an AI-ready Architecture Studio

Client: ClarkeHopkinsClarke

Our Offering

A strategic studio at the intersection of people, technology and impact.

Strategy, Governance and Advisory

Direction and delivery for leaders.

Many organisations are busy but not aligned. Strategy exists, but priorities compete and execution stalls. We work with boards and executives to clarify direction, decision making, and turn strategy into action.

Services

  • Board and executive advisory 

  • Strategy development and strategic planning

  • Strategy to execution frameworks

  • Governance and decision structures

  • ​Complex transformation advisory

  • Future trends and strategic foresight

  • Venture and innovation strategy

Innovation, Design and Communication

Building what's next, and bringing people on the journey.

The hardest part of innovation is rarely the idea. It's seeing what others miss, backing new opportunities early, and overcoming the habits and resistance that keep organisations tied to the familiar. We help organisations spot what's emerging, design better products and experiences, communicate bold ideas clearly, and build the momentum needed for growth.

Services

  •  Innovation strategy and concept development

  • Product, service and experience design

  • Future trends, foresight and opportunity scanning

  • Customer, community and market insight

  • Growth strategy and new opportunity development

  • Strategic storytelling and narrative design

  • Speaking, facilitation and change mobilisation

AI, Emerging Technology and Complex Digital Delivery

Turning AI and technology into real return.

AI and technology move fast, but many organisations struggle to turn investment into results. Experiments stall while legacy systems, fragmented platforms and organisational complexity slow progress. We help organisations get started with AI, find where it creates genuine advantage, reset initiatives that aren't delivering, and lead the complex digital work that turns investment into real capability.

Services

  • Workflow automation and AI agents for repetitive and high-volume work

  • Designing and piloting real AI use cases in operational workflows

  • Auditing existing technology platforms for AI capability and opportunities

  • Data foundations for AI, including preparation, governance and architecture

  • Leadership and coaching of complex digital and technology transformation programs

  • Responsible AI governance, security and risk frameworks

  • AI strategy, use case discovery and investment roadmaps

  • Board and executive AI coaching on opportunity, risk and governance

  • AI training, education and organisation-wide upskilling

  • AI champions programs to build internal capability

  • Leveraging foundation models including Copilot, GPT, Gemini and Claude

  • Configuring Microsoft 365, Copilot and AI platforms to unlock value

Get in touch

Got a challenge, a hunch, or something you can't quite name yet? The Herd's here to help.

Phone

+61 411 011 901

Email

Acknowledgement of Country

We acknowledge the traditional owners of the land on which we work and create, the Wurundjeri people of the Woi Wurrung language group of the Eastern Kulin Nations, in the area known as Narrm (Melbourne).

We recognise that sovereignty was never ceded, this always was, and always will be, Aboriginal land.

We also acknowledge the traditional custodians of country throughout Australia and their enduring connections to land, sea, skies and community. We pay our respects to Elders past and present, and extend that respect to all Aboriginal and Torres Strait Islander peoples today.

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